Reframing Rhetoric

Reframing Rhetoric


SKU: 9781403984029


Reframing Rhetoric argues that liberalism is a politics of both rational and civic virtue.  In its highest form, it is about cooperating, compromising, and making commitments with others in the making of laws that allow all of us to prosper and have security.  In the end in politics it is not the lack of knowledge that corrupts political argument but faulty presumptions; specifically presumptions about what we think we know and don’t know.   
George E. Yoos is Professor Emeritus in the Department of Philosophy at St. Cloud University.  He founded the Rhetoric Society Quarterly in 1972, and his most recently published articles and reviews cover such various topics as critical thinking, visual perception, voice and persona, and ethical appeal. 
“Writing in a direct style that is often autobiographical and impassioned, George Yoos reconstructs the importance of liberal thought in modern society, and the critical-thinking and rhetorical skills required to nourish it.”                                   
–David Kaufer, Carnegie Mellon


Reframing Rhetoric presents a novel and spirited consideration of liberalism as a method of practical reasoning rather than a political ideology.  Its argument for liberalism as the practice of ‘good politics’ situates accommodation between those with political differences at the center of politics and reintroduces the ancient art of rhetoric as the means to achieve it.  Yoos takes conservatism seriously by recognizing its powerful appeal to the common sense of best practices and prudent action. And he takes rhetoric seriously as the means for redefining liberalism.  His remedy for liberalism to escape its currently discredited public identity as ‘the L word’ offers a new way to think about a politics and a rhetoric attuned to concerns of the American public. George Yoos has written a book that will cause readers to think about what is most basic in politics and why rhetoric matters.”

–Gerard A. Hauser, College Professor of Distinction, the University of Colorado at Boulder

PART I: POLITICS * Reification and Empty Abstraction * The Apparent Demise of Liberalism * Liberalism as “Good Politics” * Direct Elective and Sub Rosa Politics * Wells of Ignorance * Framing Issues in Politics: Separation of Church and State * Rights and Responsibilities * PART II: LIBERALISM * Methodological Liberalism and its Limits * Liberalism and Practical Reason * Application of a Liberal Frame to Family and Children Issues * PART III: CONSERVATISM * Political Argument and Conservatism * Prudential Conservatism * Utilitarian Conservatism * Confucian Conservatism PART IV: RHETORIC * Rhetorical Aims and Modes: Appeals and Responses * The Rhetoric of Experts * Rhetoric of Story Telling and Expository Modes * Organization and Arrangement: Limitations in the Use of Frames and Perspectives * Variety of Logical Appeals: Appeals to Logos * Ethical Appeal:Person” as a Forensic Term * Truthfulness and Lying and the Conventions of Advocacy * Authenticity and Hypocrisy and the Conventions of Advocacy PART V: RHETORICAL CRITICISM * Varieties of Rhetorical Criticism and the Limits of Interpretation * Difficulties in Dealing with Presumption *  Deceptions, Blunders, and Confusions

Additional information

Weight 1 oz
Dimensions 1 × 6 × 9 in